Atif Aslam
Atif Aslam (Punjabi pronunciation: [ɑːt̪ɪf əsləm]; born 12 March 1983), also known mononymously by the hypocorism Aadeez, is a Pakistani playback singer, songwriter, composer, and actor. He has recorded many songs in both Pakistani films and Indian films, and is known for his vocal belting technique. His music style has been described as a mixture of Pakistani pop and Sufi rock. He made his Bollywood film debut in 2005 by singing his album song "Aadat" in Kalyug.
Born in Wazirabad, Punjab, Atif Aslam started his music career in the early 2000s. He released his debut album, Jal Pari, in late 2003. He went on to sing songs for both Indian (Bollywood) and Pakistani (Lollywood) film industries. Aslam has been a prominent performer on Coke Studio Pakistan, where his renditions such as Tajdar-e-Haram (Season 8), Wohi Khuda Hai (Season 12), and Man Aamadeh Am (with Gul Panra) gained immense popularity, each amassing millions of views on YouTube and receiving critical acclaim. He predominantly sings in Urdu and his native Punjabi, as well as Bengali, Persian and Pashto. In 2008, he received the Tamgha-e-Imtiaz, the fourth-highest civilian honour awarded from the Pakistani government.
He is also a recipient of several Lux Style Awards. In March 2003, he was introduced by McDonald's Pakistan to sing commercials for cartoons like Sonic The Hedgehog and Hello Kitty. Aslam made his acting debut in 2011, with the Urdu social drama film Bol. In 2019, he was awarded a star in the Dubai Walk of Fame after his nomination for the best singer in Pakistan. He was also featured in the Forbes Asia's 100 Digital Stars, published in December 2020.
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